The models formerly known as the Infiniti M56 and M35 have a new nomenclature going into the 2014 model year. The cars shall henceforth (OK, well, until they change them again) be known as the Infiniti Q70. Going into the 2014 model year, all Infiniti nomenclatures will begin with the letter Q, because a simple alphanumeric nomenclature system wasn’t confusing enough for the Tennessee-based sub-brand of the Japanese car company owned by a French conglomerate.
Seriously though, why the nomenclature changes?
Thus saith Johan de Nysschen, president of Infiniti Motor Company Limited;
“We are embarking on a massive product offensive, and these new cars will need names. There are no suitable combinations of Alphanumeric naming options remaining, which are not already trademarked by another automaker. In order to expand our line up with the fascinating new models we are developing, we must create a more flexible nomenclature philosophy.
Further, our new advanced technology engines under development will be smaller, lighter, and more fuel efficient—yet more powerful. It would be a bit odd to have a powerful, luxurious and refined V8 powered Infiniti M56, then position a new high-tech 550+ horsepower performance flagship for the Infiniti M range above it, using a potent charged induction V6, but then call it Infiniti M30, which we would be obliged to do, following our current naming logic.”
So, long story short, Infiniti is developing new smaller, but more powerful engines. Because of this, positioning its models based on engine displacement will no longer make sense. It’s a bit confusing now, but eventually it will all be clearer.
With all of that said, the Infiniti Q70 is a mid-size luxury sedan offered with two engine choices, a 3.7-liter V6 and a 5.6-liter V8. The 3.7 produces 330 horsepower and 270 ft-lbs of torque. The 5.6 is a 420-horsepower V8 capable of 417 ft-lbs of torque. Teamed with a seven-speed automatic transmission, the engines are offered with both rear- and all-wheel drive.
Powerful, luxurious, and exceptionally well-balanced, Infiniti’s often-overlooked line of luxury sport sedans is a driving enthusiast’s delight. Further, the Q70 is outfitted with first rate materials and attention to detail, while offering a broad array of state of the art comfort, convenience, and tech features. In review after review after review, the Infiniti M cars (now known as the Infiniti Q70) compared highly favorably to their competitors from Mercedes, BMW, Lexus, and Audi.
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