With its rear-wheel drive platform, turbocharged engines, sexy good looks, and luxurious interior, it’s easy to mistake the 2019 Genesis G70 sedan for something from BMW, Mercedes-Benz, or Audi. But the Genesis hails from parts farther east: South Korea. Genesis is a newly launched luxury brand from Hyundai, and it’s challenging those German automakers head-on.
Genesis is fast setting up its own dealer network and has promised five new models by 2021, including its first two SUVs. The brand has already impressed us with its G80 and G90 large luxury sedans.
And now there’s the new G70, which is ready to take on entry-level luxury sedan segment dominated by the BMW 3-Series, Mercedes-Benz C-Class, and Audi A4. With prices starting in the mid-$30,000 range and topping out at about $50,000, the 2019 Genesis G70 is the brand’s least expensive offering. It’s also the smallest Genesis, but the performance is there, thanks to turbocharged engines, optional all-wheel drive, and an available Sport Package.