Still in its rookie season in the marketplace, the 2013 Ford Escape already is setting new standards for a very popular nameplate. Just last month, for instance, the Escape racked up 28,188 sales—an increase of 36.8 percent over August 2011—and enjoyed its highest one-month volume total ever. Also, even facing strong competition from the newish Honda CR-V and resurgent Chevy Equinox, the Escape was the best-selling crossover in the country in the previous month, while snagging the No. 5 spot overall and besting high-volume cars like the Chevy Cruze and reinvented Nissan Altima.
More recently, the 2013 Ford Escape also surpassed its predecessor in another key measure, when the Insurance Institute for Highway Safety (IIHS) recognized it as a 2012 Top Safety Pick; the past generation of the Escape missed out on the award by scoring a “marginal” rating in the IIHS’ roof-strength evaluation. The current model aced not only that test, but also those for front, rear, and side crash protection.
Which makes now an excellent time for a quick review of the many safety features available on Ford’s hot-selling new crossover.
(Note: The IIHS did not put the 2013 Escape through its new small-overlap crash evaluation, which will not become an official component of the Top Safety Pick testing regimen until next year.)