Backed by some fairly strong results in the small-car segments, the Bowtie brand will introduce the 2015 Chevrolet Trax as its most compact compact crossover in January, with an MSRP that starts at $20,995 (including destination charges). That price point, combined with a length of 168.5 inches, means the 2015 Chevrolet Trax will be $3,525 less expensive and more than 19 inches shorter than the Chevy Equinox, while owning the same sort of advantages against many of the Equinox's rivals.
And that's really the key here, since similarly sized rivals for the 2015 Chevrolet Trax itself are fairly few and far between. Most mainstream automakers lead off their crossover lineups with two-row entries that are about 180 inches in length, with the nation's top-five crossover best sellers including the Honda CR-V (179.4 inches), Ford Escape (178.1 inches), Nissan Rogue (182.3 inches), Toyota RAV4 (179.9 inches) and, as an outlier, the 187.8-inch Equinox. There are some smaller choices, but even the Kia Sportage, Subaru XV Crosstrek and semi-crossover Ford C-MAX are 5 to 6 inches longer than the 2015 Chevrolet Trax.
Plus, the 2015 Chevrolet Trax will offer a robust range of next-gen features, such as:
- A 1.4-liter turbocharged four-cylinder engine that can deliver 138 hp, 148 lb.-ft. of torque and expected EPA marks of 26 mpg city/34 mpg highway/29 mpg combined
- Available all-wheel drive, which does change those EPA grades to 24 mpg city/31 mpg highway/27 mpg combined
- Sophisticated connectivity and infotainment tech, like 4G LTE connectivity, a mobile wi-fi hotspot, the latest Chevrolet MyLink system and a rearview camera
- A versatile cabin that provides up to 48 cubic feet of cargo space along with a dual glove box and, in the upper box, a USB port/auxiliary input jack
- 10 standard airbags
Customers also should be aware that, although the 2015 Chevrolet Trax will be making its U.S. debut next year, it brings an international track record of success and has delivered more than 155,000 units, in 66 global markets, since first going on sale.
Said Steve Majoros, director of car marketing for Chevrolet: "Trax is positioned to be a strong competitor in the emerging small-SUV market, which is expected to grow more than 80 percent in the next few years."