Infinite diversity in infinite combinations was the guiding philosophy of the Vulcan people from cultural touchstone 'Star Trek,' but vehicles like the 2015 BMW 4 Series Gran Coupe prove that 'IDIC' has had a strong influence on the German luxury brand as well. The 4 Series Gran Coupe is a new addition to the BMW family that combines the name and platform of its entry-level coupe (4 Series) with a four-door, sloped-roof body style (Gran Coupe) that we first saw last year on the larger 6 Series Gran Coupe.
It's confusing, I know - a two-door product line offering a four-door variant - but it's all a part of BMW's master plan to occupy every possible automotive niche and provide potential buyers with the widest number of options as they waltz through the showroom. After having driven the new 2015 BMW 4 Series Gran Coupe from Greenville, South Carolina to Savannah, Georgia, I was pleased to discover that cutting through the marketing talk that bookends this 'four-door coupe' is a solid premium effort that should please style-conscious premium shoppers.