MINI Vehicles Also Eligible
The end of a BMW lease can be a trying time: Not only are you saying auf wiedersehen to one of the best driving experiences available today, but you also have to deal with the stress of wondering if you’ve incurred any extra charges for damage to the vehicle. Unless, of course, you buy into BMW’s new Lease Protection Program (also available for MINI lessees).
“Our new BMW Lease Protection product, which some might refer to as extended-wear-and-tear coverage, virtually eliminates the potential out-of-pocket costs of common repairs at lease-end , thus making the leasing experience that much more pleasurable,” explained Lisa McPherson, BMW Financial Services general manager of insurance. “This is our latest program to make leasing a BMW (or a MINI) a pleasurable experience and minimizing issues surrounding wear and tear, tire and wheel problems and minor dings and dents which may become apparent when the vehicle is returned at the end of the lease.”
Membership in the program must be purchased at delivery and is completely integrated into the BMW leasing experience. The $1,275 MSRP of the BMW Lease Protection Program, for example, can be rolled right into monthly lease payments, and at lease end, any claims for covered damage are handled entirely behind the scenes by BMW. Many third-party lease protection programs require the driver to submit a claim for coverage and wait to be reimbursed.
All told, the program covers up to $3,750 in excess wear and tear for items like:
“One of the reasons people lease cars is for a virtually worry-free driving experience, one which enables them to enjoy their vehicles for the life of the lease and then either walk away or move into their next BMW or MINI,” added McPherson. “We understand this and are continually upgrading the BMW Ultimate Lease to make the experience that much more pleasurable and rewarding for the BMW Financial Services customer.
“Taking the costly surprises out of the lease experience by providing BMW-level protection is the obvious way to do just that.”
Of course, it’s not just lease customers who benefit from BMW’s satisfying approach to the ownership experience: Drivers who purchase a BMW (or MINI) also have access to the comprehensive BMW Ultimate Protection Program, including:
—Ensuring covered repairs are performed only at authorized BMW repair shops, using only original BMW replacement parts, with 24/7 BMW Roadside Assistance thrown in for good measure.