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Autobytel & AutoPacific Announce 2012 Vehicle Satisfaction Awards

Michelle Naranjo
by Michelle Naranjo
May 24, 2012

Drawing from actual owner input, the Autobytel and AutoPacific Vehicle Satisfaction Awards are a significant look into how satisfied new owners are with their car and light truck purchases. After surveying more than 75,000 new owners within the first three months of ownership, the rankings are tabulated from 48 data points that summarize the overall ownership experience. The 48 attributes used in the survey are based on the importance and satisfaction of a variety of new vehicle features.

The national participants are owners of new 2012 model year cars and trucks purchased from September through December 2011 and are surveyed through February, 2012. The survey helps communicate the credibility of these automotive brands to shoppers when researching their next new car and light truck purchase because these are the experiences of actual buyers and owners of these vehicles.

See all of the winners and learn more about them and their category competitors below.


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