Buoyed by strong Chevy numbers in the heart of the market, as well as spiking demand for full-size pickups, General Motors ended the first half of the year by selling 264,843 vehicles in June and posting a 6.5 percent increase in volume versus the same month last year. That did leave the General trailing Chrysler and Ford, among others, but the overall numbers don’t tell the whole story according to Kurt McNeil, vice president of U.S. Sales Operations for GM.
“Our Chevrolet, Buick-GMC and Cadillac dealers reported strong retail deliveries across the board in June and for the first six months of the year,” McNeill said. “We have good momentum heading into the second half of 2013: the economic outlook is solid and our launch vehicles are performing well in the marketplace.”
In fact, GM’s retail sales were up 14 percent in June, while all-new entries like the Cadillac ATS, Cadillac XTS, Buick Encore and Chevy Spark all enjoyed relatively strong demand in the prior month. The ATS, for example, rang up 3,459 sales that were enough to beat out the Audi A4, and combined with the XTS, Cadillac’s newest duo helped the brand to a 14.9 percent sales spike and its fastest growth since 1976.
More of the same is on the horizon, too, according to GM’s prognosticators.
“America’s families are better off than they were at the beginning of the year and they believe—with good justification—that the economic expansion is going to continue,” said Mustafa Mohatarem, GM chief economist. “Even moderate economic growth will be enough to keep the auto sales rate in the second half of the year at healthy levels around the mid 15 million-unit mark.”