A Taste for Choice
When it comes to vehicles, Americans’ tastes vary widely. One man’s dream model might be a sporty little two-seat roadster; another woman’s ride might incorporate seating for seven and a tricked-out navigation/entertainment system. But one thing seems constant: everyone likes choices. And, last year 20 percent of compact pickup buyers chose a Nissan Frontier.
The 2012 Nissan Frontier comes from a bloodline that originated the compact truck segment in the U.S. and claims over 50 years of truck heritage “firsts”. The 2011 Frontier received the highest rating from the Insurance Institute of Highway Safety (IIHS) and was also given a top recommended compact truck pick by Edmunds.com. The 2012 Frontier has undergone only a minor refresh, but it features a cornucopia of choices – two cab styles, multiple drivetrain combinations and up to four trim levels. This pick-up that starts at a base price of $18, 200 has something for just about everyone.