2013 MINI Clubvan Coming This Fall
Brand’s First Commercial Vehicle Will be Ready to Haul in Style
Believe it or not, when the new 2013 MINI Clubvan goes on sales here in the U.S. this autumn, it will mark the first time that “trend-conscious commercial users can … make a stylish and sophisticated statement when carrying out deliveries to their equally discerning customers.”
That’s because the Clubvan will offer the avant-garde appearance of today’s MINI along with the built-in functionality of a small panel van with a flat load floor. It’s reminiscent of the strategy that Chevrolet used with the Chevy HHR a few years ago, although MINI can look back to the Morris MINI van of 1960 to play the heritage card. That model, built on a stretched chassis of the original Mini, essentially swapped its rear seats for an unwindowed cargo area—just like the Clubvan will.
“The MINI Clubvan is a versatile choice both for upmarket commercial applications and for non-mainstream leisure and lifestyle use,” according to the brand. “It is in its element whenever special cargo-carrying jobs need to be handled in style.”