Hyundai has jumped into the telematics fray, introducing its Blue Link connectivity and convenience system at this year's International CES, one of the world's premier consumer electronics shows. Blue Link will launch later this year on the 2011 Hyundai Sonata and all-new 2011 Hyundai Veloster, then migrate throughout the majority of the automaker's lineup by 2013.
The system will offer a wide range of functionalities, along with a unique approach to key navigation services: "Our agent-assisted advanced voice recognition system offers a 21st century solution to performing POI searches in the vehicle.Â This unique and innovative approach enables Hyundai to deliver fast, accurate searches and downloads of POIs to vehicles without the unnecessary costs of traditional operator-only type systems of our competitors,'? said Barry Ratzlaff, director of customer satisfaction and service business development, Hyundai Motor America. '
To better meet customer expectations and simplify the ordering process, Hyundai also has bundled its Blue Link services into three separate packages:
The Blue Link Assurance package offers automatic crash notification/assistance; SOS emergency assistance, which connect passengers to trained response specialist via a dedicated "SOS" button; and enhanced roadside assistance.
The Blue Link Essentials bundle includes an extensive list of theft-deterrence (including vehicle location and vehicle slowdown/stop capabilities) and vehicle-diagnostics services, along with remote-access features like remote door lock/unlock, remote horn/lights operation and remote vehicle start, all of which can be activated via a toll-free phone number, the vehicle owner's website or a mobile phone application. In addition, panic notification alerts owners via e-mail or text message if someone (e.g., a family member using the vehicle) hits the key-fob panic button.
Also included is a suite of "safeguard" applications that can alert owners if their vehicle moves beyond a certain geographical area, exceeds a preselected speed limit or is being driven outside of predetermined time periods.
Finally, the Blue Link Guidance package provides a wide range of navigation services as well as Hyundai's "Eco-Coach" system. Eco-Coach monitors the vehicle's mpg and emissions, then sends tips on improving both to the owner's website.
'Blue Link combines safety, service and infotainment into a complete package that works to both help simplify Hyundai owners' lives and reduce distracted driving,'? added Ratzlaff. "We've carefully studied how drivers rely on smart phones and navigation systems as an innovative link to the outside world. Blue Link brings that seamless connectivity directly into the car with technology like voice text messaging, POI web search download, turn-by-turn navigation, and monthly vehicle reporting."