Pricing the 2013 Hyundai Santa Fe Sport

Although Hyundai continues to see record sales volumes this year, it’s no thanks to the performance of its crossovers. In July, Hyundai car sales outperformed the industry to increase by 10.7 percent, but the brand’s crossover lineup endured a 20.2 percent fall off. That was no fluke, either, as Hyundai crossovers have watched sales slip by 4 percent through the first seven months of 2012; the U.S. market’s total crossover/SUV deliveries are up 8.5 percent during the same time. Of course, that’s really no surprise when you consider that the current Hyundai Santa Fe, selling in one of the most competitive segments of the business, hasn’t been thoroughly renewed since 2007. Until now, that is.

Beginning a little later this summer, the all-new, 2013 Hyundai Santa Fe Sport will get the full Fluidic Sculpture treatment, two new powertrains (including a hi-po, 264-hp turbo I4), stellar fuel-economy marks and a seven-seater sibling in the form of a long-wheelbase Santa Fe—as well as high-value pricing as follows:

Santa Fe Sport FWD with 2.4-liter I4/SHIFTRONIC six-speed auto—$24,450

Santa Fe Sport AWD with 2.4-liter I4/SHIFTRONIC six-speed auto—$26,200

Santa Fe Sport FWD with 2.0-liter I4 turbo/SHIFTRONIC six-speed auto—$27,700

Santa Fe Sport AWD with 2.0-liter I4 turbo/SHIFTRONIC six-speed auto—$29,450

And while the 2013 Santa Fe Sport comes very well equipped, with goodies like a Driver Selectable Steering Mode system, 17-inch alloy wheels, LED accent lights and Hyundai’s Blue Link telematics platform, there is also a quintet of available packages … on the next page.

2013 Hyundai Santa Fe Sport: Picking the Packages

The automaker will kick off the new model year by offering five option packages for the 2013 Hyundai Santa Fe Sport:

With an MSRP of $950, the Popular Equipment package (on non-turbo models) showcases roof rails, fog lights, automatic headlights, heated outside mirrors, a power-adjustable driver’s seat with four-way lumbar support, heated front seats, a leather-wrapped steering wheel and, on front-wheel-drive models, a windshield-wiper de-icer.

Moving up to the Leather and Premium Equipment package for non-turbo Santa Fe Sports, for $2,950, also adds content that includes leather seating surfaces, heated rear seats, a dual-zone climate system with CleanAir ionizer, a 4.3-inch color touchscreen audio setup, a rearview camera, push-button start with proximity key entry, and turn signals integrated into its outside mirrors.

The range-topper for the Santa Fe Sport starts with the aforementioned option bundles, then brings a $2,700 Technology package and navigation with an eight-inch touchscreen, 550 watts and 12 speakers worth of premium audio enjoyment, a heated steering wheel, manual window sun shades for rear passengers, and a panoramic sunroof instead of roof rails.

The Leather and Premium Equipment and Technology packages are also offered on the turbocharged Santa Fe Sport 2.0T, with MSRPs of $2,450 and $2,900, respectively.