2015 Honda Fit Picked as SEMA Project Car
Honda Picks 6 Teams, Fans Vote for 1 Favorite
When it comes to one of the industry's wildest aftermarket extravaganzas, the 2015 Honda Fit is go: Honda will highlight the all-new Fit as part of a special program leading up to the 2014 Specialty Equipment Market Association (SEMA) Show, which is scheduled for Nov. 4, 2014, in Las Vegas.
The automaker recently kicked off the initiative by announcing the six different teams that are part of the project, including Bisimoto Engineering, Kontrabrands, MAD Industries, Spoon Sports USA, Tjin Edition and Kenny Vinces. Each will work their magic on a 2015 Honda Fit, deploying their own vision of style and performance and relying on Honda enthusiasts to be the ultimate judges of their success. Thus, while all six modified 2015 Honda Fits will be shown at SEMA come this fall, just one, chosen based on social-media input across the Honda Tumblr, Facebook and Twitter accounts, will earn a special award from the automaker.