One might assume that if you take the hugely successful Honda Accord and turn it into a midsize crossover suv to compete in one of the hottest segments in the market, the result would be truckloads of cash deposited into the automaker’s bank account as though the company were a single-ticket Powerball winner. Slotted between the Honda CR-V and the Honda Pilot and equipped with one of the most accurately descriptive names affixed to any vehicle, the Honda Crosstour must have been considered a slam-dunk from day one.
Until, that is, someone apparently said: “Just don’t make it look like a station wagon. People don’t buy station wagons.”*
And just like that, the Crosstour faced an insurmountable challenge. If a boxy butt was off the to-do list, but the Crosstour needed to offer extra cargo space, utility, and SUV styling cues when compared to the Accord Sedan, what was the solution? On the pages that follow, you’ll see the compromise that became the Crosstour, which is upgraded for 2013 but still isn’t the Subaru Outback killer that Honda must have envisioned during the vehicle’s gestation.
Oh, and for the record, in 2012, Honda sold 20,848 Crosstours, while Subaru moved 117,553 Outbacks.
* This is pure conjecture on the part of this review’s author. Previously, when the author asked about Honda’s fastback styling approach for the Crosstour, a company representative explained that because the Acura TSX lineup offered a traditional wagon, Honda elected to try a different approach with the Crosstour.