GMC is a division of General Motors LLC that is known for its focus on trucks and commercial vehicles. Over the years, GMC has produced and sold commercial trucks, vans, buses, and military vehicles, although it also sells consumer-focused vehicles such as pickup trucks and sport utility vehicles. GMC has consistently been one of the top-selling General Motors brands. Many of GMC’s consumer vehicles are designed, engineered, and produced alongside identical or near-identical vehicles that are sold under General Motors’ Chevrolet brand. GMC vehicles, including GMC pickup truck models, have been sold in the United States, Canada, Mexico, and the Middle East. In the United States, GMC vehicles are often sold in smaller dealerships than other General Motors brands, and are usually not sold directly alongside any Chevy vehicle direct siblings. Some GMC light duty pickup truck models have been made available for sale at General Motors’ Buick and Cadillac dealerships, especially in areas that were not large enough to support a dedicated GMC dealership. This arrangement enabled the presence of GMC light duty pickup trucks in showrooms and on lots in a way that did not directly compete with Chevrolet or with other General Motors truck models. However, in areas with higher demand, there are specific dealerships and showrooms dedicated to medium duty and heavy duty GMC trucks.
Though GMC pickup trucks are nearly identical to Chevrolet trucks, they are distinguished by the model names. Visually, the brands’ distinctive grilles help identify the trucks, along with specific styling cues unique to each brand. Especially in more recent model years, GMC pickup trucks tend to be styled simply, whereas the Chevy truck counterpart is likely to feature styling that helps integrate the truck with the rest of the Chevy brand lineup. GMC is positioned above Chevy in terms of pricing and features, with the most luxurious trim line offering better features than the top trim line of the corresponding Chevy model.
The GMC Acadia, which was introduced in 2007, is a notable departure from GMC’s tradition of focusing on pickup trucks. The Acadia is a crossover sport utility vehicle that was the brand’s first unibody vehicle. It was developed to replace the GMC Envoy, a truck-based SUV that was discontinued in 2008. The GMC Terrain, another crossover that is smaller than the Acadia, was introduced in 2009. The Terrain was developed to help fill voids in the General Motors lineup left after the Pontiac brand was canceled in 2010.