2013 Ford Focus Sedan Review: Pricing and Trim Levels
For our latest look at the Ford Focus, we obtained a sedan in SE trim. For 2013, the Focus Sedan is only available in S, SE and Titanium trim levels. The SEL model is cancelled this year.
Select the Focus S Sedan, and you’ll drive home in the least expensive version of Ford’s compact car at $16,200. The Focus S rolls on 15-inch wheels with plastic covers, but it does include standard air conditioning, power front windows, power door locks, remote keyless entry, power exterior mirrors with integrated blind spotter mirrors, a tilt/telescopic steering wheel, and a 4-speaker stereo with a CD/MP3 player and an auxiliary audio input jack. Additionally, the Focus is equipped with a capless fuel filler system to make pumping gas just a little bit easier, as well as side mirrors that manually fold inward. Few options are offered for the Focus S.
The Focus SE is the most popular model at $18,200. It comes with standard 16-inch aluminum wheels, body-color trim, integrated side mirror turn signal indicators, automatic headlights, and fog lights. Additionally, the SE Sedan is equipped with cruise control, power front and rear windows, front floor mats, a center armrest, illuminated entry, articulating headrests, and two extra stereo speakers. MyKey programmable vehicle technology is also included on the SE model, along with Sync Bluetooth connectivity and a MyFord information display. The Focus SE can be upgraded with numerous options that equip the car nearly to the level of the top-of-the-line Titanium model.
The Focus Titanium starts at $23,200. It is equipped with a whole bunch of stuff, including a PowerShift automatic transmission, 17-inch aluminum wheels, blacked-out grille and headlight trim, a rear spoiler, and shiny beltline moldings. Inside, the Titanium model includes leather seats, dual-zone automatic climate control, MyFord Touch infotainment technology, keyless entry with push-button ignition, and a Sony premium sound system with 10 speakers, HD Radio, and satellite radio. A reversing camera and rear park assist sensors are also standard on the Titanium, along with a 6-way power driver’s seat, automatic operation for the power windows, ambient cabin lighting, and more.
My test car was the 2013 Ford Focus SE Sedan with the optional PowerShift transmission, wearing a base window sticker of $19,840. The optional SE Appearance Package added leather seats, a leather-wrapped steering wheel, ambient interior lighting, a 60/40-split folding rear seat, satellite radio, 4-wheel-disc brakes, a rear spoiler, fog lights, and 17-inch aluminum wheels. Additionally, my Focus SE had a power sunroof, rear parking assist sensors, and rear floor mats, for a grand total of $23,530.