2013 Ford Flex SEL Review: Introduction
It takes a lot of guts to step outside the norm in an automotive segment that traditionally aims to pull in buyers based on utility rather than style, and this makes the 2013 Ford Flex one of the more notable entries in the full-size crossover market. Since its debut only a few short years ago, the Ford Flex has screamed out its strong personality alongside the blander options proffered by almost every other mainstream car company - an aspect of its character that has polarized family buyers and lead to smaller-than-expected sales for the Blue Oval.
The 2013 model year has seen a refresh for the Ford Flex that addresses not just the vehicle's styling but also its handling, performance, and equipment level, in an effort to broaden the automobile's appeal. Fortunately, Ford has resisted the temptation to homogenize the Flex or temper its individualistic streak, which means that the very competent crossover still stands out amongst peers like the Nissan Pathfinder, the Chevrolet Traverse, and the Honda Pilot in almost every category.