With all of the media coverage on redesigned muscle cars and award-winning full-size sedans and SUVs, it would seem that little attention has been paid to the compact and subcompact market. But for Kia, the small car segment is it's bread and butter, and it will not be ignored.

With the recently overhauled Spectra, new Spectra5, and now the redesigned 2006 Rio, Kia is serious about serving the entry-level customer.