In recent years, Chrysler Group and Mopar have teamed up to build some limited-production versions of the Dodge Charger and Dodge Challenger, but 2012 is going to be a particularly important year as four factory-customized cars are introduced to celebrate Mopar's 75th anniversary. The first of which, hitting dealerships now, is the Mopar '12 300, but special versions of the Dodge Dart, Jeep Compass and Fiat 500 will all be available at a later date. All four of the 2012 Mopar-tuned models were unveiled earlier in the year at the Chicago Auto Show.
At the unveiling of the new cars, Mopar President and CEO Pietro Gorlier said, "Customization is king. These head-turning ‘Moparized’ vehicles show how we can go to the next level of personalization. With our best-in-class offerings of parts and accessories, we give our customers every opportunity to further enhance the appearance and performance of their vehicles.”
The other three cars showing off the customization potential of Mopar include the 2013 Dodge Dart GTS 210 Tribute, 2012 FIAT 500 Stinger and 2012 Mopar Jeep Compass True North. Chrysler has yet to announce any pricing or availability for any of these Mopar-tuned models.