GM to Add Technology to Silverado, Sierra Trucks
The Chevrolet Silverado and GMC Sierra line of full-sized pickup trucks are scheduled to be restyled, re-engineered, become more fuel efficient and include more technology than the current models (2011 model pictured left).
The new models of pickup trucks are slated to include Bluetooth technology and adaptive cruise control and possibly a flexible electronics system. GM wants to add a flexible electronics system that is capable of handling a wide range of aftermarket electronic devices including cell phones, MP3 players, computers and more. The goal is to have the pickup trucks more flexible and able to adapt to the fast moving electronic industry. A large and growing number of new vehicles have some type of electronic system that is compatible with Bluetooth and/or cell phone technology. Most of these vehicles are cars or crossovers, not regular pickup trucks. Buyers are coming to expect electronic compatibility between electronic devices and their vehicles. With sales in 2009 down 32 percent from 2008, GM needs a boost.
Along with the new electronic technology, GM is looking to increase the fuel economy of full-sized trucks without making major changes to the design or function. Keeping the same basic formula and platform as the current pickup truck, the next generation Chevrolet Silverado and GMC Sierra, out in 2012, are to be restyled and re-engineered. The fuel efficiency is expected to come from improved aerodynamics and reduced mass. The aerodynamics of the truck may be altered slightly by using smoother mirrors and moldings. GM may also reduce the truck's overhang to reduce the weight and size of the pickups.
GM plans to add the new technology and reduce the fuel consumption without making major changes to the overall package that is the current Chevrolet Silverado or GMC Sierra.