Design, execute, revise. Design, execute, revise. These three simple steps are key to successfully introducing a new automobile to the market, but they are occasionally ignored by companies who simply drop a fresh model in showrooms and walk away with nary a backward glance (see the Honda Element and the Toyota FJ Cruiser).
The Buick Regal in particular could have presented an especially tempting abandonment case, released after a five-year hiatus as it was in 2011 in partnership with GM’s European division Opel. Fortunately for us that’s not what happened, because the 2014 Buck Regal offers an evolutionary refresh that balances everything I liked about the fifth-generation edition of the car with a range of improvements that have addressed several of the original Regal-take-two’s faults. The effort that has been poured into tweaking this mid-size sedan into a globally-competitive product is proof positive that Buick’s renaissance is built on more than just hype.