The next-generation edition of the best-selling BMW 3 Series has been unveiled, giving the world an in-depth look at the sedan that will go on sale in the first quarter of next year as a 2012 model. The 2012 BMW 3 Series sedan, which will eventually be followed by coupe and convertible body styles, represents an evolutionary improvement over the current edition of the entry-level luxury car and one which highlights technology and fuel efficiency.
Appearance-wise, the new 2012 BMW 3 Series offers a bolder take on the sedan's recent sheet metal trappings, with a more prominent "nose" jutting out the brand's trademark kidney grille farther than ever before. The vehicle's lower fascia is also more complicated, and a pronounced arch in the hood rises up from the top of the grille to meet the windshield. A prominent crease runs along the side of the 3 Series sedan just underneath the its door handles while the automobile's rear end comes across as somewhat stubbier than what was found on last year's model. Taillight and headlight treatments do not stray too far from the established 3 Series design language, nor does the roofline differ dramatically from the BMW sedan playbook.