SEMA 2013: Hyundai's Crate Motors

Hyundai pulled a bit of a surprise at the SEMA Show when they announced a new crate motor program. The automaker will be selling the 2.0L four-cylinder with and without the turbocharger and the 3.8L V6 to tuners who want a brand new engine to build on. Derek Joyce from Hyundai Motor America explains why the company is doing this and how the program will work.