Hyundai Brings Crate Motors And Custom Cars To SEMA
Part of reaching out to enthusiasts is offering them the kind of support they need to build the high performance vehicles of their dreams. Automotive giants like Ford and GM have long offered extensive parts and expertise to race and street builders, and even smaller companies like Mazda operate successful grassroots outreach programs designed to pull weekend hot shoes and pros alike into the fold.
It’s no surprise, then, that Hyundai chose the 2013 SEMA show to announce its new crate motor program, which will bring fully-assembled engines at a discount to the aftermarket. Hyundai is offering both its 3.8-liter V-6 and 2.0-liter four-cylinder (each with direct fuel injection) in crate form, with the latter offering versions both with and without a turbocharger for maximum flexibility.