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Why the 2014 BMW 328d Matters:
The 2014 BMW 328d is the new diesel-powered edition of BMW’s entry-level premium sedan. The BMW 328d adopts a new strategy for the company’s turbodiesel four-door, abandoning all-out performance in favor of a more efficiency-focused approach. From a non-mechanical standpoint, the 328d remains identical to the standard gas-powered editions of the 3 Series, which makes it an appealing option for luxury-seekers who want to lower their monthly fuel bills without going hybrid.
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What’s New for the 2014 BMW 328d:
- Fresh turbodiesel drivetrain
- New automatic transmission
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New 2014 BMW 328d: What’s Under the Hood
The 2014 BMW 328d is equipped with a 2.0-liter, four-cylinder turbodiesel engine that produces 180 horsepower and 280 lb-ft of torque. This is a far cry from the very quick turbodiesel inline six-cylinder engine that was previously offered in the 335d, but the upshot is a fuel efficiency rating that is expected to crest the 40-mpg mark once official EPA testing is completed. Helping to achieve this impressively low rate of fuel consumption is a standard eight-speed automatic transmission. The 328d is offered exclusively with rear-wheel drive.
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New 2014 BMW 328d: What Autobytel Thinks
The 2014 BMW 328d marks the continued expansion of the German brand into niches that have little to do with its past reputation as the purveyor of performance vehicles. Yes, the BMW 328d is very efficient, and yes, it fits in well with the other diesel players on the scene like the Audi A4, but is fitting in really what BMW wants to do? The last turbodiesel BMW managed to be both frugal at the fuel pump and fun to drive, and while the current model is no slouch it has strayed far from its predecessor in terms of excitement. Hopefully for BMW there will be enough 3 Series customers willing to overlook this sea change.
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