Why the New 2015 Acura TLX Prototype Matters:
The all-new 2014 Acura RDX and MDX premium crossovers have provided a nifty sales spike for Honda's premium brand, but its next-gen sedans haven't delivered the same kind of impact. The brand-new 2015 Acura TLX—essentially the replacement for both the current Acura TL and TSX models—will seek to change that around with positioning as the brand's "Red Carpet Athlete." As such, the new car combines both sophisticated design and some notable performance enhancers. In fact, as a measure of how much emphasis Acura is putting on the athleticism of the TLX, the brand also introduced a racing version of the car that will contend for the 2014 Pirelli World Challenge in the GT class.
Both cars premiered recently at the North American International Auto Show in Detroit, with Mike Accavitti, vice president of Automobile Operations for American Honda, saying that: "The Acura TLX Prototype is a precursor of some amazing things we have in store for our Acura sedan customers. As you would expect from an Acura, this completely new model will offer innovative technologies that break down the barriers between the driver and the machine to deliver a more intuitive, connected and personal driving experience."