The Volkswagen Touareg is an underappreciated gem, a rarity priced like a luxury SUV but equipped with a mainstream badge. In the U.S., where you are what you eat, wear, and drive, this market positioning is anathema to a vehicle such as the Touareg. It would probably help if people could spell, or say, its name.
For 2014, VW is adding a new model to the Touareg lineup that it hopes will stoke the sales fire. The new 2014 Touareg R-Line was on display at the 2013 North American International Auto Show in Detroit.
The Touareg wears a Volkswagen badge, but it credibly competes against other luxury SUV models such as the Acura MDX, Audi Q5, BMW X3, Infiniti FX, Lexus RX, Mercedes-Benz GLK-Class, and the entry-level Porsche Cayenne. Time will tell if the new 2014 Touareg R-Line gives VW’s go-anywhere off-roader extra appeal.