2013 Eyes on Design Winners: Cadillac ELR, Ford Atlas, Nissan Resonance
Award Recognizes Design Excellence at the Detroit Auto Show
Celebrating artistic vision in the auto industry, the annual EyesOn Design Awards were created by folks who know a lot about vision and are chosen by a panel that knows a lot about automotive artistry: The Detroit Institute of Ophthalmology presents the honors each year in conjunction with the North American International Auto Show in Detroit, to help raise money for its not-for-profit work for the visually impaired; meanwhile, a who’s who of automotive design stars—like the Chrysler Group’s Ralph Gilles, Peter Schreyer of Kia, and Franz von Holhauzen, from Tesla—does the judging.
And apparently, this year’s task was unexpectedly difficult. The Cadillac ELR extended-range electric vehicle was the EyesOn Design winner in the production vehicle category, but the awards jury was unable to reach a consensus when it came to honoring a concept. As a result, prizes went to both the Ford Atlas—which previews the coming replacement for the 2013 Ford F-150—and the Nissan Resonance crossover, designed to showcase a new design direction for a post-2013 Nissan Murano.