January Auto Sales: GM Celebrates a Sweet 16 Percent Sales Increase
2013 Cadillac ATS Helps Lux Brand Grow Volume 47 Percent
Positive demand for all-new models combined with high interest in some traditional favorites to deliver a 16 percent improvement in January sales for General Motors—which sold 164,699 vehicles last month. All four brands also were in the black, with Cadillac out in front with a 47 percent sales gain, followed by Buick (+32 percent), GMC (+23 percent) and Chevrolet (+11 percent).
More importantly, the General enjoyed particularly strong results on the retail side of the business: Overall, GM’s retail sales jumped up by 24 percent, and the company called out Cadillac for achieving its highest January retail volume in 23 years; capturing the North American Car of the Year Award with the 2013 Cadillac ATS no doubt helped here. Then, as a bonus, solid growth for its full-size pickups led GM to note that its inventories for the 2013 Chevy Silverado and 2013 GMC Sierra “are in-line with the company’s sales and production plans for 2013.”
Added Kurt McNeil, vice president of U.S. sales operations for the automaker: “The year is off to a very good start for General Motors. There’s a sense of optimism among our dealers that only comes when you pair a growing economy with great new products. We started to see the benefits in 2012 with vehicles like the Chevrolet Sonic, Cadillac ATS and Buick Verano. Now in 2013, we’re entering the sweet spot of our product plan in a growing economy.”