2014 Acura ILX: Refreshed, Repositioned and Repriced
Acura Entry Point Adds Features, Improved Cabin
What a difference a year has made for the 2014 Acura ILX. When it first hit the auto show circuit early in 2012, the brand introduced it as an all-new “luxury compact sedan.” Flash forward to May of 2013, and now the 2014 Acura ILX has gone on sale as a “luxury sports sedan.” That subtle refinement of positioning, likely designed to help the car’s identity vis-à-vis the more popular Buick Verano, is then matched by more obvious upgrades in terms of cabin amenities and pricing—but not, to be clear, any apparent change in powertrain or suspension.
Instead, the brand calls out eight specific new standard features for the 2014 Acura ILX, including some that were available in the car’s premium trim levels in the 2013 model year:
- Upgraded 17-inch alloy wheels
- Leather seats
- Leatherette door liners
- Eight-way power-adjustable driver’s seat
- Heated front seats
- Acura’s Multi-Angle Rearview Camera system
- A new sub-woofer for the audio system
- Active Noise Cancellation
It’s also worth pointing out that when the ILX’s corporate cousin—the Honda Civic—underwent its own recent refreshing, the automaker beefed up its body structure so that it would achieve the new Top Safety Pick+ designation from the Insurance Institute for Highway Safety. Acura hasn’t mentioned whether the 2014 Acura ILX will receive the same structural enhancements at this stage, however.
Either way, that’s a fairly robust increase in content, and it does raise the price of admission to the 2014 Acura ILX to $26,900, representing an increase of $1,000. On the other hand, MSRPs for the car’s upper trim levels rise either a much smaller amount or not at all. The 2014 Acura ILX with the Premium Package remains at $29,200, regardless of transmission, while the cost of the 2014 Acura ILX with the Technology Package bumps up $200, to $31,600. (Note: The 2014 Acura ILX is offered with a five-speed automatic transmission throughout its lineup, with a six-speed manual as a no-cost option when combined with the Premium Package.)
Details about the 2014 Acura ILX Hybrid will be released in the near future.